Off The Strip: TikTok Celebs Dixie and Charli D’Amelio Help Launch Shoutable for Mother’s Day (2022)

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There are several ways to say Happy Mother’s Day, but there’s nothing quite like dedicating an entire billboard to mom. Las Vegas is among the cities participating in the launch of a new technology service, Shoutable. 

TikTok stars Dixie and Charli D’Amelio partnered with Shoutable, a digital billboard company, to help create a new personable way to share messages with friends and family.

“We’re very excited to work with Dixie and Charli D’Amelio on the launch of Shoutable.” says Jonathan Gudai, CEO of Shoutable in a statement.

He continues. “The ability to bring this digital technology into the hands of their millions of fans, as well as everyday consumers, is groundbreaking. Now everyone can share a #ShoutYourLove message to their friends and family in a new and unique way that has been off limits to the general public until now.”

Through Shoutable’s online platform, users can easily post a message on a billboard in town. The platform provides pre-made templates that are customizable, which includes the option to add a photo and a message.

@charlidamelio dixie and i got our mom a billboard for mother’s day on!! link in bio to get your own #shoutyourlove #shoutablepartner ♬ original sound – charli d’amelio

How Does Shoutable Work?

The process is simple and only takes a few clicks. First, make a special message for mom. Second, pick a location with an available digital billboard. The website utilizes a map tool to provide a smooth process. Finally, choose the time period that you want your shout out to be displayed.

All of this sounds pretty swell, but I’m sure the next question you’re about to ask is how much? This grand gesture is priced at $40 for 10 Shouts for a 10 minute time frame. The billboard image also has the ability to be shared across all social media platforms.

Lamar Advertising teamed up with Shoutable to expand the reach of their launch just in time for Mother’s Day. Due to this collaboration, they are providing over 1,600 digital billboards in 42 states in the U.S.

A Portion Of The Proceeds Goes To Charity

A portion of the company’s revenue from the launch will go to a good cause. Shoutable is donating part of the proceeds to the National Breast Cancer Foundation. Every time they receive an Shoutable mention or tag on their social media channels, they make a contribution.

Want to create a billboard message for someone across seas? It is in the works. Shoutable aims to expand their business to reach over 50,000 screens and 10,000 large billboards in 28 countries and 10,000 cities around the world. Along with expansion plans, the digital billboard platform will eventually include a variety of holiday themed templates to include everything from national holidays to graduations.

Ready to surprise mom with a message on her work commute? Skip the greeting card this year and create a Shoutable.

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